Atlantic Station wants the stars to guide you on your next trip.
Atlantic Station, the mixed-use community in the heart of Midtown, wants you to get starry-eyed this September with its Elements of Style program.
New for the development, it’s a unique program where attendees can scan a QR code and get a personalized itinerary based on their zodiac sign. For example, a fiery Aries would be guided to shop for a bold red Dior nail polish hue at Dillard’s, a red dress at Express and even a Green Monster Juice at Bantam + Biddy. An earthy Taurus would get suggestions such as vintage flower seed packets at Target and cookware at IKEA.
It’s a fun, customized experience that’s totally unique to Atlantic Station—and to your sun sign. Plus, there’s a bonus: shoppers who spend at least $60 at any Atlantic Station retailer or restaurant between Sept. 20 and Sept. 26 can redeem for a complimentary t-shirt at Concierge with proof of purchase, while supplies last.
“More and more people are interested in understanding astrology and the significance of their signs, and we thought what better way to highlight our tenants than to create a personalized shopping and dining experience for our guests using their zodiac signs,” says Kristie Ray, director of marketing at Atlantic Station. “We’re thrilled to welcome a new season alongside our community and are delighted to provide a unique event for all to enjoy!”
It’s all building up to Atlantic Station’s inaugural Elements of Style: Find Your Style event on Sept. 22nd. From 6-9 pm, shoppers can feel the individual zodiac signs and their corresponding elements—fire, earth, air and water—through a variety of sensory experiences. DJ Chika will be spinning, and Aura Weaver, an energy photographer, will be doing photos in a yurt for 50 lucky winners of an on-site contest during the event. Plus, makers from Atlantic Station’s Maker’s Market will be selling their designs, and the first 150 guests will get a custom element swag bag. If you haven’t been to see the newly revamped Atlantic Station greenspace, Atlantic Green, you should—it’s just the cherry on top of an out-of-this-world experience.
Photography by: Atlantic Station