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Bro Beautification

By Melissa Howsam | April 24, 2015 | Articles

1. miraDry
Don’t sweat it with this new FDA-approved noninvasive procedure, which reduces or eliminates underarm sweat by using electromagnetic energy to zap away sweat glands. “Forty percent of our miraDry patients are men vs. 10 to 15 percent for all other procedures,” says Dr. Theresa M. Jarmuz. $1,950 for single treatment, Buckhead Facial Plastic Surgery

2. Liposuction
Washboard abs? You betcha. “The two most common areas for male body contouring are the abdomen including the waist and chest,” says Dr. Lisa DiFrancesco. “In 2013, a 9 percent year-over-year growth in male liposuction was reported.” From $3,000, DiFrancesco Plastic Surgery

3. The Natural Male Face-Lift
Sharp jawline spells sexy. And with a “60-percent increase in men electing to have cosmetic facial procedures since 2000 per an AAFPRS annual study,” says Dr. Mike Majmundar, men often opt for the face-lift to “better define [the] jawline and neckline.” From $5,500, Northside Plastic Surgery

4. Photofacial
Swapping that “weathered leather look” for silky smooth skin via light-based technology, men are increasingly seeking this procedure, which notes Dr. Chynna Steele is “perfect for getting rid of dark sun freckles, splotches and uneven skin tone on the face and neck.” From $300 per treatment, Steele Dermatology

5. Juvederm Voluma
Look out, Clooney. “Voluma is quick, easy and very effective for creating a sculpted jawline, strengthening a weak chin or restoring some youthful fullness and lift to the cheeks,” says Maloney. From $1,000 per cc, Maloney Center for Facial Plastic Surgery


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